The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.
OpenAI executives have kept a tight lid on how the company could show advertisements to users of its popular ChatGPT chatbot, ...
Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...
With advertising set to enter conversational AI, SPC Free Zone's Faizan Babi explores what the ChatGPT move could mean for ...
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What is Google Ads and why should you use it?
Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...
Google’s display of MLS listings via HouseCanary’s ComeHome is fueling debate over IDX data rights and broker consent.
Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance ...
Google conducted an experiment with AI-enabled real estate brokerage HouseCanary to display home listings in sponsored search ...
Google’s data and brokerage partner HouseCanary is beginning to place home listing blurbs at the top of search results in ...
Meta has officially announced advertising on WhatsApp, marking a significant shift for the messaging platform after years of speculation and resistance from its founders. The WhatsApp status ads and ...
The publisher-focused DOJ v. Google ad tech antitrust trial is finished. A judge will now decide the fate of Google’s sell-side ad tech business. On Friday, both sides presented their closing ...
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