M&C Saatchi has acknowledged media speculation surrounding its chief executive, stopping short of commenting on reports while ...

Freeview Australia will begin testing the latest DVB-I technology (digital video broadcast - Internet). Starting early 2026, the platform will test how to deliver the ABC, SBS, Seven, Nine and Ten, ...

VML has appointed Vanessa Tout as managing director of its Melbourne and Sydney offices, replacing Sarah Bailey, who is stepping away from agency leadership to focus on writing and screen projects.

“HiLux has earned a unique kind of loyalty in Australia. It’s not just a ute,” said Saatchi & Saatchi AU chief creative officer, Mandie van der Merwe. “Its dependability has earned it a reputation as ...

Titled ‘On the Steps’, the image was created by WPP Open X, led by Ogilvy Australia and supported by Hogarth. “The sign has been a fixture in Kings Cross for over 50 years, witnessing countless ...

Havas has acquired independent media agency Kaimera. Commercial details of the deal haven't been released. Kaimera, founded in 2016, has 50 staff with offices in Sydney and Melbourne and team members ...

Gen AI and large language models (LLMs) are rewriting the entire playbook for search and brand discovery, and visibility is the new battleground, says Mindshare’s Dan Benton.

The AdNews end-of-year Perspectives, looking back at 2025 and forward to next year. Tom Kirkham, WPP Media, General Manager: Partnerships, Data & Platforms. As the story goes, “You can’t put the genie ...

AI won’t disintermediate marketing. It will force it to become better. Because when AI acts as the arbiter of brand truth, only one thing matters: alignment. Between the brand you express in comms, ...

As I reflect on 2025, I realise there has been a sense of instability that has become impossible to ignore. From postponed privacy reforms to rapid technological shifts, the industry has had to adapt ...

Matt Granger, Nine Entertainment's director of sales for sport, Olympic and Paralympic Games, has died after a battle with cancer. His career included commercial director at ARN and sales manager at ...