Business-to-consumer (B2C) marketers are making steady progress with content marketing as a key element of marketing strategy, according to a just-published annual content marketing study from ...
B2B is often seen to lag behind B2C in marketing, and nowhere is that more true than in the pharmaceuticals industry. Pharma isn’t exactly known for its creativity, and brand-building often takes a ...
Are B2B and B2C firms adopting generative AI tools for marketing at the same rate? How does generative AI use differ among firms in different countries? To find out, Capgemini surveyed 1,800 ...
Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...
The core use case of this Proof of Concept (PoC) revolves around a banking personal assistant designed to revolutionize the way users interact with their bank account information, transaction history, ...
Report upload: Once the destination is determined, the report is automatically uploaded to SharePoint via MS Graph API. By specifying the folder path in the API request, it’s also possible to create ...
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