The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...

With advertising set to enter conversational AI, SPC Free Zone's Faizan Babi explores what the ChatGPT move could mean for ...

These trends reflect profound shifts in how consumers behave, how platforms operate, and how marketers integrate strategy and ...

OpenAI executives have kept a tight lid on how the company could show advertisements to users of its popular ChatGPT chatbot, ...

OpenAI is reportedly mulling a new form of ads on ChatGPT called "sponsored content," which could influence your buying ...

Advertisers now have the option to run Demand Gen ads on Google Maps, either alongside other channels or as a standalone ...

Millions of Google Play users could get cash from a $700 million settlement. Find out if you qualify and how payouts work.

OpenAI (OPENAI) appears to be making progress with its push to show advertising inside its near-ubiquitous ChatGPT chatbot, ...

Online adverts are sometimes so personal that they feel eerie. Even as a researcher in this area, I'm slightly startled when ...

While Google used to abstain from using AI-generated content, new advancements in AI tools have been too compelling for the ...