M&C Saatchi has acknowledged media speculation surrounding its chief executive, stopping short of commenting on reports while ...

VML has appointed Vanessa Tout as managing director of its Melbourne and Sydney offices, replacing Sarah Bailey, who is stepping away from agency leadership to focus on writing and screen projects.

Gen AI and large language models (LLMs) are rewriting the entire playbook for search and brand discovery, and visibility is the new battleground, says Mindshare’s Dan Benton.

The first proprietary tool, The Culture Wire™, is an AI-powered system that automates alt/shift/'s culture-jacking process to keep clients ahead of the cultural curve. The tool was conceived by Damian ...

Freeview Australia will begin testing the latest DVB-I technology (digital video broadcast - Internet). Starting early 2026, the platform will test how to deliver the ABC, SBS, Seven, Nine and Ten, ...

1. Stress Reduction is Real: It's impossible to pat a dog and still be fully immersed in a moment of panic. Our dogs serve as ...

Hello has appointed Thinkerbell’s Josh Manning head of strategy. Manning joins the creative and full-service agency as it scales beyond its origins as a social-first shop into a connected marketing ...

Tools can accelerate execution. They cannot define strategy. They cannot tell you why performance moved, whether a spike is signal or noise, or what decision actually matters next. Without a strong ...

Digital marketing agency King Kong, which started less than eight years ago with $50 and is now valued at $50 million announced an "aggressive" global rollout to the US, the UK, Canada and New Zealand ...

The In-House Agency Council (IHAC) has announced the winners of the 2025 IHAC Awards. The Movember team won both Best Integrated Campaign and the IHAC Award for Good at the 2025 ceremony for their ...

Australia’s smoked salmon brand, Ocean Blue, have enlisted Norwegian fisherman Hans, alongside Lars, to extol why the icy waters are home to the tastiest salmon in a campaign via SICKDOGWOLFMAN. “The ...

A whopping 31% of people don't pay attention to their significant other so that should make marketers feel slightly better that 92% of consumers don't pay attention to online ads. But only just.