Fashion brands with their own thriving Web3 communities and loyalty programs are now deepening their presence in the world of gaming. Following Lacoste’s recent debut on The Sandbox, latest into the ...

Sportswear brand Adidas has joined gaming platform Roblox to equip users with three-striped items for their avatars. Pop-up stores offering officially licensed digital clothing have been set up in a ...

Adidas has officially landed on Roblox with a digital collection, highlighting self-expression, creativity and user experience by fusing fashion with gaming. As part of the experience, adidas has ...

From Monday 1 July, players of the immersive experience platform Roblox will be able to style their avatars in Manchester United’s 2024/25 home kit by adidas. Shirts, shorts, and socks for the new ...

One of the best things about Roblox is how incredibly customisable it is – you can do pretty much anything you can think of. Beyond image IDs and music codes to show off your personality in-game, one ...