Perhaps you saw Bong Joon-ho's Oscar-winning Parasite and then proceeded to add a dozen more Korean drama movies to your queue. Or maybe you’re currently binge-watching an endless stream of K-drama ...

Korean dramas have become a global cultural force. They are shaping fashion, beauty trends and even how the world perceives love and storytelling. Slow-burn romances that make your heart flutter, ...

But Squid Game isn’t a total anomaly. The Korean series is one chapter in a larger story with its own name and history: a seismic, ongoing shift in the global entertainment landscape known as Hallyu.